Hero™ I Was A Milk Jug™ trash bags are made from 50% post consumer recycled material including recycled milk jugs

Making a difference

Our goal is to change the entire trash bag category to all recycled product — pushing the limits by eventually moving all trash bags to 80% recycled content.


Trash bags are a $3.8 billion category, with approximately 12.7 billion trash bags used by Americans each year. If all were made from 80% recycled plastic, we would reduce new plastic production by over 10 billion trash bags each year.

Eco-Friendly affordable trash bags that don’t compromise on quality

Eco-Minded From The Start

Hero™ I Was A Milk Jug™ brand is driven by a passion for our planet and a commitment to change. We’ve set out to create sustainable solutions that benefit both the earth and your daily life.

We tackle plastic waste head-on, starting with everyday
items like trash bags. Our focus is just not on cleaning up the environment; it’s on preserving it for generations. And we do it without compromising quality or affordability.

Sustainability Without Compromise

Our trash bags are SCS certified and made using recycled American milk jugs.

Engineered with patented 5-layer film technology for superior strength, they deliver tough, reliable performance without compromise.

97%

of test consumers want to buy
Hero™ I Was A Milk Jug™
trash bags after trying them

We sampled Hero™ I Was A Milk Jug™ trash bags
across 33 states and here’s what consumers told us

Join The Trash Talk Revolution

Follow @iwasamilkjug for more sustainability tips.

Together, we can create a brighter, greener future for all. Join our movement
and be part of something meaningful – it’s as easy as throwing out the trash!

Scroll to Top